Crafting your Article

Now it’s time to turn your brainstorm into an informative, well-written article. If you can’t or don’t want to write the articles yourself, you can always outsource the writing.

Step 1) Write

Fire up your favorite word processor. e.g. Word.

The first thing you want to do is just write. Without doing any editing, formatting etc. Because doing so would interrupt your work flow, and slowing you down.

I should now have a ~300-word article (consisting of only the main and sub-points, the “meat” of the article) in around 10 minutes. This is fairly easy because I just follow the outline.

Step 2) Edit

Now it is time to edit, re-edit, proofread, and spell-check. Spell check can be done via an online spell checker or Word. Now you should have 3 body paragraphs of good, well-researched, informative content.

Step 3) Turn that content into a Masterpiece

This step is more important then the other things of you have done. It dictates whether or not your articles will be successful.

You will need

  • An Amazing headline
  • An Amazing Intro
  • A good conclusion

The headline and the intro should work together, to get the reader interested in your article.

Here are some ways to come up with an amazing headline:

  • Digg (look through those headlines)
  • Yahoo
  • My personal favorite: Huge list of 150 headlines

You might want to put your keyword somewhere in the title to get the SEO benefit.

As for the intro: How to write the perfect intro?

The conclusion:

Many people overlook this part of the article, and moan about a low click-thru rate. This is because the conclusion motivates the reader to click on the link to your website.

Conclude well, by summarizing (though not repeating what you have said). Tell them what they have learned, and what they can, and should do now? Hint other possible facts that you haven’t discussed which can keep them interested to continue reading on your website.

Now that you have created an amazing article, that you readers will love. It’s time to submit the article into directories, which we will discuss next week!

What do you think? Have you ever written an article yourself? Was there any difficulties?

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